Tuesday, April 21, 2015

Family entertainment in the campaign of new Xbox One (video) – Media2.pl

Spring campaigns were launched Xbox One dedicated to the promotion of family fun with Kinect technology. Promotional activities are conducted in major television stations, selected thematic channels, VOD platforms and music sites and on YouTube.

The campaign under the slogan “New Xbox. Xbox One.” is provided by Media-Saturn Holding, Euro RTV AGD, Media Expert and Neo Net. Commercials are broadcast on nationwide TV stations (TVP, TVN, Polsat) and selected thematic channels, as well as online, in the most popular sites that offer video on demand, music applications and Youtube. The advertising campaign promotes the sets of Xbox One and the Xbox One and Kinect sensor, available in stores retail chains MediaMarkt, Saturn, Euro RTV AGD, Media Expert and Neo Net.

 Is responsible for the creative agency Saatchi & amp; Saatchi Poland. For planning and media buying media houses correspond share partners.
Xbox is Microsoft’s leading brand of entertainment. Xbox One offers the best games on the exclusive and the greatest hits of world producers. Stunning visual realism and quality of games, advanced artificial intelligence system, and innovative technologies and SmartGlass and Kinect stable and secure multiplayer mode makes the game are even better.

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