the Sender of the Metro Green Content, of the Group “Agora”. the Broadcast stations based on two pillars: offer clip the disney channel, and production of documentary films on life style.
What will be the audience of the Metro? Is the person an adult at the age of 30-49 looking for interesting, quality entertainment, movie vivid, well-realized series, bold documents, programs, lifestyle or journalism moving themes, which society lives. We are not doing our audience women and men, we want to achieve with our program for a wide audience, explains in an interview with the portal Wirtualnemedia.pl Bartosz Hojka, President of the Agora.
in addition to viewers 30+ Agora wants to attract to the Subway is also a young audience. The company, however, realizes that this is no they are crap, they media the traditional way. – Metro relies on the modern offer, especially in the area of serials, cycles of documentary and journalism, which we will prepare in attractive to young people, the formula. Programs are created in collaboration with media Group, we know we have a there audience at the age of 20+ and 30+. This is confirmed by the TV channel TV – provides Hojka.
Agora wants to go on the antenna of a major entertainment spectacle. However, the sender will start to think about it only after the threshold of profitability.
- of course, we will develop our competencies in the production of their own. First and foremost, we look at these areas of entertainment and journalism, which we already have experience, at least on Radio TOK FM and brandach gathered around our activity sites such as portal Wyborcza.pl if Gazeta.pl – explains the portal Wirtualnemedia.pl Bartosz Hojka.
you need to scale investment in content transmission into M. in the television market. Easy przeinwestować in the content without an appropriate range. Therefore, we will try to increase investments with growth oglądalnością. It is very important to find the right balance between an attractive offer kontentową that needs to build an audience, and achieving this level of attendance, which uzasadni large investments in content, – stressed the Chairman of the Agora.
the Metro Channel, which will start on MUX-8 Wednesday 2 December S. G. Sender all the time negotiating with operators about distribution. It is known that the day of launch of the channel will appear in the range of the largest cable operators, including UPC, Vectra, Toya and Netii. In December, the channel will go to offer the Digital Polsat.
MUX-8 are almost New TV and Zoom TV (in its broadcasting schedule, including Yaroslav Kuźniara, Thomas and Jachimka: Węglarczyka with Onet.pl), and December 2, will start the station HR.
more details: Metro, Bartosz Hojka, Green Content, MUX-8
No comments:
Post a Comment